Marshall Amps launches Marshall Live Agency
MLA, led by booking agent Stuart Vallans, aims to support “both the short-term recovery and long-term growth of live music” in the UK
News By IQ | 25 January 2021
Marshall, the British music company best known for its guitar amplifiers and speaker cabinets, has launched Marshall Live Agency (MLA), the latest new booking agency to come out of the Covid-19 pandemic.
The firm’s second foray into the music business proper, following the launch in 2016 of Marshall Records, Marshall Live Agency is headed up by agent Stuart Vallans, who explains that the agency sits alongside other aspects of the Marshall business – including amps, loudspeakers, headphones and Marshall Arena, in the company’s hometown of Milton Keynes – to offer a “holistic” service to the live music industry ahead of concerts restarting.
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Vallans tells IQ industry reaction to the launch of MLA, which has been in the works since last summer, has been “really positive” so…