28m tune in to Westlife livestream in China
Produced by Driift, the show was filmed at London's Bush Hall and broadcast by Tencent's Weixin social media platform
News By James Hanley | 22 December 2021
An exclusive livestream performance by Westlife, broadcast by Tencent’s Weixin across China, pulled in almost 28 million viewers.
Produced by Driift and filmed at London’s Bush Hall by acclaimed director Chris Howe, the 17 December event was both Westlife’s first ever livestream and the first by an international artist in China to be delivered by WeChat channels.
WeChat is the international version of Weixin, China’s largest social media platform with over 1.2 billion users.
WeChat channels can be a…
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