Livestreaming: What happens next?
Execs from Driift, LiveNow, Zart Agency and ITB debate what the future holds for the format following the return of touring
News By James Hanley | 3 June 2022
A panel of industry experts debated what the future holds for livestreaming following the return of touring.
The ILMC session: Livestreaming: On trial was presented by Eleven Management’s Estelle Wilkinson, with speakers Ric Salmon of Driift, Grazia Tribulato of LiveNow, Max Wentzler of Zart Agency and agent Steve Zapp of ITB on hand to pass judgement.
While the format flourished during the pandemic, concerns have been raised that it has fallen down the list of priorities amid the return…
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