Matt Schwarz on DreamHaus’s first festival season
"Working on Rock am Ring/Rock im Park again felt like getting back on the bike – you never forget how to do it"
News By IQ | 17 November 2022
DreamHaus CEO Matt Schwarz has spoken to IQ about the company’s “hugely successful and record-breaking” festival summer.
Having launched in the midst of the Covid-19 pandemic, the Berlin-based promoter waited almost two years to clock in for its first festival summer and even then, it wasn’t business as usual in Germany.
“Rock am Ring and Rock im Park were the first two major festivals of the season in central Europe after two years of Covid-19 related cancellations,” explains Schwarz.
“By March we still didn’t know if we could host the festivals due to Covid-19. Almost everything happened at the last minute, including the introduction and implementation of new features such as cashless payment for both editions, new festival apps and much more.”
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