Mushroom Group launches MBA booking agency
The Melbourne and Sydney-based firm has been founded in partnership with Guven Yilmaz, formerly of Vita Music Group
News By James Hanley | 18 July 2023
Australia’s Mushroom Group has launched a new booking agency, MBA, in partnership with Guven Yilmaz, formerly of Vita Music Group.
Melbourne and Sydney-based MBA (Mushroom Booking Agency), which will specialise in live bookings and strategy, touring and partnerships, will be led by Yilmaz, whose team includes Shelley Liu, Sam Rogers and ex-Niche agent Matt Thomson, who will head up the Sydney office.
Mushroom Records was founded by the late Michael Gudinski in 1972, with his group of companies firmly…