MDLBEAST echoes beyond music industry with a socioeconomic ripple effect

MDLBEAST is making waves in the world's entertainment market well beyond its Saudi Arabia home

More than 100,000 people daily attended Soundstorm '22
More than 100,000 people daily attended Soundstorm '22

MDLBEAST, the premier Saudi-based music entertainment company, is making waves well beyond the realm of music, as a groundbreaking study reveals the profound socio-economic impact of the brand on the Saudi economy and society.

In 2022, MDLBEAST’s flagship events, including Soundstorm 22, XP Music Futures, and Balad Beast, attracted a staggering 750,000 visitors, marking a 6% increase over the previous year.

The comprehensive study, which explores the transformative effect of MDLBEAST’s initiatives, highlights economic and societal impact as key areas.

Social Impact

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