Official: Taylor Swift’s Eras is first $1bn tour
The record-shattering run heads Pollstar's Top 100 Worldwide Tours for 2023 – and is on course to generate another $1 billion next year
News By James Hanley | 8 December 2023
Taylor Swift’s planet-conquering Eras Tour has officially become the first tour in history to surpass $1 billion in revenue.
The American superstar has come out on top in an unprecedented year for the concert industry, with business up double-digit percentages in virtually every metric, according to Pollstar’s 2023 Year-End charts.
Total grosses for the Top 100 Worldwide Tours were up 46% to a $9.17bn (2022’s total was $6.28bn) and attendance was up 18.38% in total tickets sold to 70.1 million…