Japan’s ASOBISYSTEM eyes global export with US expansion

The multi-pronged entertainment company is looking to capitalise on "one of the world’s fastest-growing markets for Japanese entertainment"

Atarashii Gakko!
Atarashii Gakko! © Atarashii Gakko!

Japanese entertainment company ASOBISYSTEM has announced its first international expansion, with plans to set up shop in the US as it aims to capitalise on “one of the world’s fastest-growing markets for Japanese entertainment”.

ASOBISYSTEM USA will be headquartered in Culver City within the Los Angeles metropolitan area, providing a base for business development, partnerships, and artist support for its roster of Japanese artists, creators, entertainment companies, and intellectual property in the market.

The multi-pronged ASOBISYSTEM operation includes artist…

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