UMHL strikes deal to expand programming and hospitality offering at London’s Outernet

The UMG subsidiary will take over operations at Outernet's Lower Third venue as well as some digital programming in the complex's immersive space

UMHL president Jordi Solé © UMHL / Outernet

Universal Music Group (UMG) subsidiary UMHL is to take over programming and operational duties at The Lower Third venue at London’s Outernet, as part of a new partnership that will also see a music-themed hotel open alongside the cultural complex.

It comes as part of a newly announced partnership between Outernet and UMusic Hospitality and Lifestyle (UMHL), the hospitality arm of UMG. Set to open in the fourth quarter of this year, the UMusic Hotel Denmark Street becomes the…

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