“Artists need to be aware of how to effectively monetise their live streams”
The Covid-19 lockdowns around the world have put an end to multiple big-name festivals this year, as well as concerts of all kinds, from huge artists to those playing local venues.
With the future of what a live event will look like in a post-lockdown world still unclear, musicians are turning to alternative methods to reach their audiences. Livestreaming is now an increasingly vital tool, enabling musicians to reach audiences in real time and in a format that most closely…
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As livestreaming becomes the new normal, Gregor Pryor of law firm Reed Smith discusses how artists can effectively – and legally – engage and monetise this online format
Comment 29 July 2020