GWVR takes on illegal streams with new format
The new collection society, which gives promoters a cut of live recordings, hopes to combat illegal concert audio/video, starting with a focus on iTunes and Apple Music
News By | 21 March 2017
GWVR, the recently launched German collection society which enables member promoters to earn royalties from live recordings, has announced the launch of a tool to facilitate the easy upload of audio recordings to Apple Music and iTunes.
Also planned is a proprietary format for concert recordings that incorporate both audio and video – “concerts, festivals, club performances, comedy, circuses and shows, theatre and musicals: everything live,” says GWVR (Gesellschaft zur Wahrnehmung von Veranstalterrechten, Society for the Exercise of Promoters’ Rights).
“[Exploiting]…