GWVR takes on illegal streams with new format

The new collection society, which gives promoters a cut of live recordings, hopes to combat illegal concert audio/video, starting with a focus on iTunes and Apple Music

BDV/GWVR's Dr Johannes Ulbricht

GWVR, the recently launched German collection society which enables member promoters to earn royalties from live recordings, has announced the launch of a tool to facilitate the easy upload of audio recordings to Apple Music and iTunes.

Also planned is a proprietary format for concert recordings that incorporate both audio and video – “concerts, festivals, club performances, comedy, circuses and shows, theatre and musicals: everything live,” says GWVR (Gesellschaft zur Wahrnehmung von Veranstalterrechten, Society for the Exercise of Promoters’ Rights).

“[Exploiting]…

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