Wasserman Music launches new marketing department
The department will provide opportunities to Wasserman Music's roster in four key areas: tour marketing, digital strategy, ticketing and live streaming
News By IQ | 5 August 2022
Wasserman Music is expanding its operations with a new marketing services and digital strategy department. Led by the senior vice president of marketing, Sam Alpert, the department comprises expertise in the areas of tour marketing, digital strategy, ticketing and live streaming.
Wasserman Music is expanding its operations with a new marketing services and digital strategy department.
Led by the senior vice president of marketing, Sam Alpert, the department comprises expertise in the areas of tour marketing, digital strategy, ticketing and live streaming.
The new division is completed by Wasserman’s pre-existing marketing team, as well as new employees Mary Pryor (senior director, strategy, focused on Web3) and Sam Benfey (director, digital strategy, focused on a variety of digital opportunities).
“We couldn’t be more excited to…
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