MetaFests and Vatom partner on festivals toolkit
Digital Landyard enables festival organisers and their brand partners to engage audiences year-round via the Vatom platform
News By James Hanley | 28 October 2022
Steve Jenner’s UK-based Web3 specialist MetaFests is partnering with US-based tech platform Vatom to launch blockchain-powered toolkit Digital Lanyard for festivals.
Digital Landyard enables festival organisers and their brand partners to engage audiences year-round and build their own Web3 experiences via the Vatom platform.
Vatom’s platform has previously been used to support global events including Elrow’s summer season in Ibiza, Monegros Desert Festival in Spain and iHeart Radio Music Festival in Las Vegas. Lakefest is the first UK festival…