As Harrison deserts, Sahara in at Frontier Touring
Sahara Herald, who joined Frontier in 2014 after 18 years at Big Day Out, steps up to tour director alongside Gerard Schlaghecke
News By | 22 November 2018
Leading Australasian promoter Frontier Touring has promoted Sahara Herald to the role of tour director, following the recent departure of Michael Harrison for AEG Global Touring in the US.
Since joining Frontier in 2014, Herald has worked on tours for Troye Sivan, Lorde, the Killers, Muse, Harry Styles and, most recently, Sam Smith. She was also an integral part of the huge 2017 tours of iconic Australian artists Paul Kelly and Midnight Oil, the latter of which was nominated for a Helpmann Award for best contemporary concert.
Prior to joining Frontier, she was national event coordinator for the late Big Day Out festival, where over the course of 18 years brought artists including Neil Young, Björk, Nick Cave, Kraftwerk and PJ Harvey to several Australian cities.
In…