Global investment firm buys Superstruct for €1.3bn
New York-based KKR has bought the festival giant - the world's second largest festival promoter - from Providence
News By James Hanley | 21 June 2024
American global investment firm KKR has acquired festival giant Superstruct Entertainment from Providence in a €1.3 billion deal. Superstruct was founded in 2017 by Creamfields founder and former Live Nation president of electronic music James Barton and Roderik Schlosser while at Providence.
The company owns and operates more than 80 music festivals across 10 countries in Europe and Australia, and generates annual revenue of more than €100 million.
Its network includes Elrow (ES), Sziget (HU), Wacken Open Air (DE), Mysteryland (NL), Hideout (HR), Sonar (ES),…