James Barton: The Superstruct story so far

During the Hotseat interview at ILMC, the entrepreneur granted delegates a rare look into the world's second-largest festival promoter

© Alexis Dubus Photography

For the first time in Superstruct’s nine-year history, co-founder and chairman James Barton has spoken at length about his company’s meteoric growth.

The Creamfields founder and former Live Nation president of electronic music co-founded Superstruct in 2017 alongside Roderik Schlösser, who at the time was with Providence Equity, but subsequently joined Superstruct as CEO.

In yesterday’s Hotseat interview at the International Live Music Conference (ILMC), Barton explained how the London-based firm became the world’s second-largest festival promoter in…

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