California festival claims 99% ticketing fee cut with self-made platform
SSBD organisers say a home-made Shopify ticketing platform can all but cut out ticketing fees while reducing a ticket tier by $60
News By Ciaran Donnelly | 1 October 2026
A California festival has said it has lowered the price of one of its ticketing tiers by $60, using a self-made ticketing platform on Shopify, which it has reduced ticketing fees by around 99%.
San Diego-based Same Same But Different Festival (SSBD) has announced its 2027 Community Tier, in which general admission presale tickets are priced at $295, compared to $355 last year. Other ticket tiers remain more expensive than this.
The fan-owned festival said this has been achieved through the use of its own…