Green Guardians 2024:
AEG Europe

AEG Europe, a leader in the live sports and entertainment industry, is using its platform and reach to make a significant impact on the planet.

By IQ | 19 June 2025

AEG Europe, a leader in the live sports and entertainment industry, is using its platform and reach to make a significant impact on the planet.

With millions of fans and thousands of events annually, the company is committed to minimising its environmental impact and raising public awareness about issues to make meaningful change.

The company made new strides this year, with the world’s first carbon-removed arena events being a highlight. The O2 removed nearly 550 tons of carbon across four…

This premium content is available to subscribers only.

Subscribe now to unlock unlimited access to all of our magazine content, annual reports, contact directories and more

Subscribe

Share this

GREEN GUARDIANS 2024:

Øyafestivalen

The annual Norwegian music festival has tapped into its city’s power grid rather than use fossil-fuelled generators in an effort to protect its location in Oslo’s Tøyen Park.

GEI17

GEI gathers leaders and innovators in the live sector to network and accelerate discussions around environmental and social best practice.

Showpower

Netherlands-based Showpower Global has been working alongside ZAP Concerts to install and manage the SmartGrid battery power system on Coldplay’s Music of the Spheres World Tour.

ASM Global

Venue and event management giant ASM Global is elevating its buildings worldwide, with LEED (Leadership in Energy and Environmental Design)-level certification, or a local equivalent, becoming the new standard.

The Changency

Berlin-based creative sustainability agency The Changency has a vision to combine the joy of music with a sustainable way of living.

Latitude Festival

The Suffolk-based UK festival began trialling hydrogen power across their event with a new partnership utilising GeoPura’s Hydrogen Power Units (HPUs) for clean energy at this year’s event.

KB Event

As one of a rising crop of acts who are placing sustainability at the heart of their careers, Lime Cordiale are looking at every aspect of their activities to ensure they are minimising their carbon footprint

D&B Group

Guided in part by the United Nations’ 17 sustainable development goals, d&b group has crafted a sustainability strategy that recognises the significant environmental impact of the live entertainment industry.

EarthPercent

EarthPercent is the music industry’s climate-focused foundation. It aims to make the planet a stakeholder in music by working with artists and industry groups who donate a small share of their revenue.

Maggie Baird

In 2020, Maggie Barid founded Support + Feed – an initiative committed to mitigating climate change and increasing food security by driving global demand, acceptance, and accessibility of plant-based food.

Artists Step Up

As one of a rising crop of acts who are placing sustainability at the heart of their careers, Lime Cordiale are looking at every aspect of their activities to ensure they are minimising their carbon footprint

FEAT.Live

FEAT.Live is an Australia-based, artist-led agency working to address climate change by using the music industry’s influence.

Ecotricity Grid Faeries

The brainchild of sustainability entrepreneur Dale Vince OBE, founder of Ecotricity, and Claire O’Neill, A Greener Future co-founder, Grid Faeries is the world’s first 3MWh battery for the festival market.

Co-op Live

With a focus on fan travel, Co-op Live and Transport for Greater Manchester created a groundbreaking sustainability initiative allowing fans to travel for free on designated routes with an event ticket.

Pixmob

Working with Coldplay and their ambitious green touring goals, PixMob developed the world’s first compostable wristband (the ultrabright 7-LED wristband) for the active Music of the Spheres World Tour.

DJs 4 Climate Action

As one of a rising crop of acts who are placing sustainability at the heart of their careers, Lime Cordiale are looking at every aspect of their activities to ensure they are minimising their carbon footprint

GeoPura

GeoPura is a company providing zero-emission energy solutions by using renewable sources like solar and wind to create green hydrogen.

Pieter Smit

The Netherlands-based transportation group’s sustainability goals focus on two main areas: green facilities and sustainable touring using proven and accessible technologies.

Coldplay

Having set ambitious targets to cut carbon emissions, the band confirmed this year that they had exceeded expectations as their Music of the Spheres World Tour continues to raise the bar.

Music Sustainability Alliance

Amy Morrison’s lifelong commitment to both activism and the environment has shaped her decades-long career in the music industry. The MSA is the culmination of her journey.

Mojo Concerts

The company aims to make its festivals, concerts, and offices climate-neutral and circular by 2030, with the initiative also including popular Amsterdam venues AFAS Live and Ziggo Dome.

MOST POPULAR

Related Content

Oak View Group's Climate Pledge Arena, Seattle

‘Climate change is the fight of our lives’: Arenas go to battle

James Drury takes a look at some of the sustainable measures being rolled out by arenas across the world, for the Global Arenas Guide 2023

Feature 9 August, 2023

Green Guardians 2024: AEG Europe, ASM Global, Mojo Concerts & more

The second part of IQ’s annual eco-warrior roundup also features Pieter Smit, GeoPura and KB Event

Feature 16 October, 2024

Co-op Live, Manchester, UK

Building(s) for the future: Introducing the new arenas

IQ details the world's next top arenas from the likes of Oak View Group, Live Nation, ASM Global, CTS Eventim, MSG and ATG

Feature 15 September, 2021

Back to top