“It’s about community, music, and discovery.”

How was this summer’s festival season for you? Primavera Sound is always the first festival in the season. This year was particularly rewarding – we finally found the perfect format that we want for the festival in Barcelona.

It was very stable, felt like a homecoming, and really embraced the city. Barcelona is our main headliner, in a way, and finding the right format for the festival to complement that is something we’re really proud of.

What challenges…

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