I’ve always passionately believed in the power that live events have on people, as individuals and collectives

Jo Young | Ticketmaster

Jo Young

The SVP of fan product marketing, brand, and content at Ticketmaster shares why putting fans first is crucial when designing new products for making buying tickets easier

How did you first get into live entertainment marketing, and what path led you to your current role? I’ve always passionately believed in the power that live events have on people – as individuals and collectively.

How did you first get into live entertainment marketing, and what path led you to your current role?

I’ve always passionately believed in the power that live events have on people – as individuals and collectively. I started out as a drama graduate juggling…

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