US agencies merge to form Independent Artist Group
The merger of APA and Artist Group International promises to intensify competition the international live music agency landscape
News By James Hanley | 22 June 2023
US-based talent agencies APA and Artist Group International (AGI) have merged to form Independent Artist Group (IAG).
New York’s AGI was founded in 1986 by Dennis Arfa and is owned by the Yucaipa Companies, the private-equity group controlled by billionaire investor Ron Burkle, which also made a strategic investment in LA-headquartered APA (Agency for the Performing Arts) in 2021.
The merger announcement sees Arfa appointed chair of IAG’s music division, with AGI president Marsha Vlasic named vice-chair and APA president Jim…
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