IAG forms alliance with Austria’s Cobra Agency
The strategic investment will strengthen the agencies' international presence and expand opportunities for rock and metal acts
News By James Hanley | 9 September 2025
Independent Artist Group (IAG) and Austria-based Cobra Agency have announced a new strategic investment to strengthen their international presence and expand opportunities for rock and metal artists.
The companies say the alliance “brings together two like-minded agencies with complementary strengths”, with each maintaining its independence and roster while “working hand in hand to create new pathways for their clients worldwide”.
Founded in 2017, Cobra represents artists such as Slipknot, Sabaton, Godsmack, Amon Amarth, Powerwolf, Slaughter To Prevail, Trivium, King Diamond,…