Las Vegas: Rock & Rolls the Dice

IQ tracks how Vegas has transformed from a glitzy casino town to the hottest entertainment market in the world

LAS VEGAS, NEVADA - SEPTEMBER 29: (Exclusive Coverage) Bono, The Edge, Adam Clayton and Bram van den Berg of U2 perform during opening night of U2:UV Achtung Baby Live at Sphere on September 29, 2023 in Las Vegas, Nevada. (Photo by Kevin Mazur/Getty Images for Live Nation)
U2 at Sphere © Kevin Mazur/Getty Images

Las Vegas, “America’s most competitive marketplace,” has emerged from the pandemic a new beast. As summer turns up the heat on the desert town, IQ tracks how Vegas has transformed from a glitzy casino town to the hottest entertainment market in the world.

Relieved of any pandemic hangover, Las Vegas has boldly reclaimed its crown as the world’s entertainment capital. Its crown jewel, the Strip, is just under 4.5miles (7.3km) in length, yet the city welcomed its highest number…

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