Superstruct invests in Parookaville promoter Next Events

Germany's largest electronic music event is the latest addition to Superstruct Entertainment's burgeoning festival portfolio

Parookaville returns on 17–19 July 2020 © Parookaville/Facebook

London-based Superstruct Entertainment has partnered with Next Events, the independent promoter behind Germany’s largest electronic music festival, Parookaville.

Financial terms of the deal – an “investment and partnership agreement” similar to the one signed with Norway’s Øya Festival last August – were not disclosed, and Next Events’ management team remains in place.

Founded in 2015, Parookaville (85,000-cap.) takes place in Weeze, North Rhine-Westphalia, over three days in July. Its 2019 edition – for which the Weeze Airport site was christened ‘Madness City’ – featured performances from Steve Aoki, Afrojack, Armin van Buuren, Richie Hawtin and Paul van Dyk, and sold out in record time, reporting more than 200,000 visits over the course of the event.

In a joint statement, Bernd Dicks, Georg van Wickeren and Norbert Bergers, co-founders of Next…

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