The New Bosses 2025:
Sandra Schweizer | Gadget

Sandra started working for Natascha Leach and André Béchir in 2018. Everything she know about being a concert promoter and working in the live music business, Sandra learned from them

By IQ | 13 August 2025

Sandra started working for Natascha Leach and André Béchir in 2018. Everything she know about being a concert promoter and working in the live music business, Sandra learned from them. In January 2019, they sent her to Eurosonic on her own — it was one of the best experiences She’s had.

Sandra love showcase festivals: running from venue to venue, discovering new artists, and finally putting faces to the names of people she regularly email with.  Sandra learned to settle arena and stadium shows very early. In her first year they had P!nk and Phil Collins playing at Letzigrund Stadion in Zurich, which was the most incredible experience, being a part of such huge shows!

When COVID hit, abc merged with Gadget, and she began…

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