Michael Cohl: ‘The world loves storytelling’

Speaking exclusively to IQ's Touring Entertainment Report, the pioneer explains why the innovative sector is only just getting started

Pioneering promoter and producer Michael Cohl has tipped the world of touring entertainment to “continue to grow, much like music did” in a keynote interview with IQ‘s Touring Entertainment Report 2025.

Known for paving the way for global touring as we know it today, the former Live Nation chair promoted groundbreaking outings for the likes of the Rolling Stones, Frank Sinatra, Michael Jackson, Pink Floyd, U2, Prince, Stevie Wonder and Barbra Streisand.

After building Concert Productions International (CPI) into one…

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