Rapino rules out streaming-based marketing

Live Nation CEO Michael Rapino has poured doubt on the Pandora/Ticketfly model, saying social media platforms provide a better chance for driving fans to ticket sites

News By IQ | 19 September 2016

Live Nation's CEO, Michael Rapino

You've used your free article this month

Continue reading with a free account, or subscribe for unlimited access to all of our news, features and reports.

Subscribe Create a Free Account

Share this

MOST POPULAR

Related Content

Andrew Dreskin, Ticketfly

Pandora sheds Ticketfly in return to “core priorities”

Troubled streaming service Pandora has sold Ticketfly to Eventbrite for $200m as it welcomes $480m in new investment from Greg Maffei's SiriusXM

News 12 June, 2017

Best of 2022: Lucy Dickins – A tale of two cities

Looking back on her first 25 years in the music industry, WME's global head of contemporary music and touring revisits her path to the top

Feature 31 December, 2022

Concert discovery recommendations, Ticketfly, Pandora

Pandora to recommend concerts via Ticketfly

The internet radio platform will drive traffic to Ticketfly, which it bought last year, through "hyper-personalised" notifications to its nearly 80m users

News 28 July, 2016

Back to top