Amazon Tickets shuts shop
Amazon UK has stepped back from its concert ticketing ambitions, telling clients it is to begin returning inventory ahead of a shutdown of Amazon Tickets
News By | 21 February 2018
Following an about-turn on its long-awaited North American launch, Amazon has ordered the closure of its UK event ticketing operation, Amazon Tickets, IQ has learnt.
In an email to clients, James Moore, Amazon Tickets’ category director for music, says the ecommerce giant has “taken the decision to close Amazon Tickets, and today [21 February] will commence the process of marking back to you any tickets currently on our website and of ceasing the sale of new tickets”.
The announcement marks the end of Amazon’s difficult foray into ticketing, which culminated in November with news it had delayed its launch in the US indefinitely after failing to secure a distribution deal with Live Nation’s Ticketmaster.
As IQ wrote at the time, in contrast to the…