Sony’s Thread Shop to acquire Araca merch division

Sony Music Entertainment will bolster its merchandise offering by acquiring the music merch division of the Araca Group, and clients Pink, Zayn and Led Zeppelin

News By | 7 August 2019

Araca merch at the Pink pop-up store in Melbourne last year © The Araca Group

The Thread Shop, Sony Music’s merchandise unit, is to acquire the music merch division of the Araca Group, a US theatrical production and entertainment merchandising company. Araca’s music merch roster includes artists such as Led Zeppelin, Pink, Shania Twain, Dua Lipa, Sugarland and Zayn Malik.

The Thread Shop, Sony Music’s merchandise unit, is to acquire the music merch division of the Araca Group, a US theatrical production and entertainment merchandising company.

Araca’s music merch roster includes artists…

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