TicketSwap report reveals festival ticket trends
One in three festival tickets were purchased day-of on the resale platform, as announced in its 2025 Festival Wrap-Up
News By Hanna Ellington | 16 September 2025
One in three festival tickets sold on TicketSwap this year were purchased on the day of the event, according to a new report.
The ticketing resale platform has released trends and figures in its 2025 Festival Wrap-Up, revealing that 34% of tickets were sold day-of, with 11% being shifted the day prior to the event – in line with the pandemic-era shift towards late-stage ticket buying.
The report also disclosed that the early bird gets the worm, as the most popular time to buy…