Touring Entertainment Report

IQ’s third-annual Touring Entertainment Report is out now and available to read exclusively for subscribers.

Bringing together some of the most forward-thinking voices in the touring entertainment space, IQ’s latest annual exploration of the touring entertainment sector explores the opportunities, challenges, and ideas shaping this fast-moving and multi-billion dollar global business.

Inside the Touring Entertainment Report 2025:

• An exclusive keynote interview with S2BN Entertainment’s Michael Cohl
• Showstoppers 2025 – a showcase of some of the most innovative and exciting touring products ready for 2025-26
• The ultimate guide to succeeding in one of the fastest-growing regions for touring entertainment: Asia
• How AI will affect touring entertainment, and why some creators are pushing back
• Mastering the marketing lifecycle and maintaining buzz over a long period
• Tapping into the world’s most engaged fanbases with Gaming IP as it steps off screens and into touring entertainment
• Delving into the big business of tribute acts
• Unmissable analysis of trends in touring entertainment, exploring how producers are reimagining what exhibitions can offer modern audiences
• Plus: A recap of the sold-out ILMC Touring Entertainment LIVE as it returned for its second-annual event in February

The Touring Entertainment Report can be read either in print or as a digital publication for IQ subscribers.

Want to read the full publication?
Subscribe now for immediate digital access, or purchase a print copy below.

A preview version of the Touring Entertainment Report 2025 is available to read.

Subscribers can login below to access the full publication.

Latest issues

Touring Entertainment Report 2025

Features

• Showstoppers: New & Innovative Touring Shows
• Key Trends
• Touring Entertainment LIVE 2025 Report
• AI

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Comment: Michael Cohl Interview Q&As with Top Touring Industry Execs & Innovators Plus Venues, Insurance, Marketing & more...

Touring Entertainment Report 2024

Features

• Showstoppers: New & Innovative Touring Shows
• Trends for 2024/25
• Touring Entertainment LIVE 2024 Report
• Maximising Your Merch

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Comment: Q&As with Top Touring Industry Execs & Innovators Sustainability for Touring Exhibitions Withholding Tax Venue Availability Diversity in Touring Exhibitions And more...

Touring Entertainment Report 2023

Features

• From ABBA to WWE... the global business of touring theatre, shows and exhibitions in focus
• 170+ Show Producers
• 900+ Touring Productions

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Comment: Family Entertainment Ice Shows Popular Culture Theatre & Musicals Touring Exhibitions Show & Producer Directories