Market Report: China

China’s live music sector continues to grow at extraordinary speed, with domestic stars filling stadiums and festivals across the country and driving a booming live entertainment economy.

Real-name ticketing, government-backed anti-scalping measures, and increasingly sophisticated digital platforms remain defining features of the market. While super-apps such as WeChat play a central role in discovery, payment, and access.

Despite hosting numerous international stars in recent years, many of the world’s biggest touring acts appear to be prioritising Hong Kong and…

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