International Ticketing Report 2024
Market Report: Brazil
Brazil is a monster music market, and while 2024 has seen a slight slowdown after two exceptional years, it remains comfortably South America’s number-one destination, as well as its most competitive ticketing environment.
Primary ticketing Like Brazil itself, the country’s ticketing business is a vast patchwork of local, regional, and international players, from startups and legacy players to corporates.
Latterly, the major operators have worked hard to combine digital systems with broad urban reach, with the result that a once heavily regionalised industry now includes platforms capable of spanning not only the music capital São Paulo and runner-up Rio de Janeiro but, in some cases, cities including Curitiba, Belo Horizonte, Recife, Brasília,…
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