Market Report: Portugal

Despite being a smaller market, Portugal remains competitive and consistently buoyant. It is also, says Adriana García-Abril Ruiz of See Tickets, “increasingly profitable and attractive in various segments.”

“People here are regular consumers of music and culture,” says Jorge Vinha da Silva, CEO of MEO Blueticket.

“Many international artists choose Portugal … and in the past few years, we’ve been noticing an increase in shows by Portuguese artists.” He adds that market studies suggest that the total ticketing market is now worth north of €300m annually.

Primary ticketing
MEO Blueticket is one of the biggest companies here, partly due to the fact that as well as being a…