Market Report: Romania

Post-Covid, the Romanian ticketing market has, according to Andreea Pop, CEO of Bilete.ro, become increasingly fragmented.

“Major companies are seeking to enter all areas of entertainment, while smaller entities are focusing on niche events,” she says, adding that attendance numbers are rising, as promoters try to bring…

bigger and higher quality productions into the country and that “people are just discovering their appetite for events – Romania is an emerging market ripe for picking.”

Primary ticketing
The two biggest companies remain iabilet.ro and bilete.ro, the latter of which was bought two years go by dominant Baltic…