International Ticketing Report 2025
Market Report: Hungary
Despite Hungary’s high rate of VAT, the live music scene remains vibrant, attracting international acts and expanding digitally – 95% of tickets are now sold online.
Key primary ticketers: Eventim (formerly Ticketing Express), Funcode (operated by TicketPro), Jegymester, Ticketportal (owned by PLG) Secondary ticketing situation: There are no laws specifically relating to secondary ticketing in Hungary.
Key primary ticketers: Eventim (formerly Ticketing Express), Funcode (operated by TicketPro), Jegymester, Ticketportal (owned by PLG)
Secondary ticketing situation: There are no laws specifically relating to secondary ticketing in Hungary.
White label/D2C companies: Cooltix
Taxes & charges: VAT: the standard rate for concert tickets is 27% but this is reduced to 18% for outdoor cultural events; sales charges range from 2–10%
Eventim, Jegymester, Funcode, and Ticketportal dominate the primary market – the latter was recently acquired by Baltic giant Piletilevi Group (now PLG) – though newer players, like tixa.hu (which powers OFF-Biennále Budapest and over…