International Ticketing Report 2025

Market Report: Italy

For a market that used to be known as somewhat volatile, growth and stability have become the new normal in Italy’s ticketing landscape.

Key primary ticketers: boxol.it, DICE (owned by Fever), Ticketmaster, TicketOne (owned by CTS Eventim), Vivaticket Secondary ticketing situation: It is illegal to resell tickets above face value for commercial purposes in Italy.

Key primary ticketers: boxol.it, DICE (owned by Fever), Ticketmaster, TicketOne (owned by CTS Eventim), Vivaticket

Secondary ticketing situation: It is illegal to resell tickets above face value for commercial purposes in Italy. Tickets can only be resold through SIAE/Agenzia delle Entrate-certified platforms.

Taxes & charges: VAT: reduced rate of 10% for admission to cultural and sports events

 

CTS Eventim’s TicketOne remains the market leader, but Ticketmaster – thanks to Live Nation events, along with many football and basketball teams – remains significant. So does Vivaticket, who recently rolled out a…

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