Arena Market: Puerto Rico

The numbers from Bad Bunny's No Me Quiero Ir de Aquí residency at the Coliseo de Puerto Rico in July–September 2025 are eye-watering.

Bad Bunny’s No Me Quiero Ir de Aquí 31-date run sold over 400,000 tickets and generated an estimated $733m for the island’s economy, cementing “El Choli” – the Legends Globalmanaged, 18,000-capacity arena in San Juan – as a genuine world-class venue.

Infrastructure remains the market’s binding constraint. Puerto Rico’s status as a US territory means stricter fire codes than elsewhere in the region and costly work visas for international crews, making it a more expensive tour stop than comparable Caribbean…