Arena Market: Greece
It’s a good time to be touring Greece at the moment. “The international touring market in Greece is thriving and showing vital signs of recovery and growth,” says Giannis Paltoglou, owner of Detox Events. “We have several festivals ready to take place in 2024, and Ejekt Festival, one of the country’s largest and most significant, has been extended to four days for the first time.”
Genres like pop, rock, and electronic are “vibrant,” he says, with major cities such as Athens hosting numerous festivals and concerts all year round.
Florence & the Machine, Kraftwerk, and Herbie Hancock have all had shows recently; Måneskin, Korn, and Bring Me The Horizon are some of the most prominent festival bookings. International comedy touring has started gaining popularity, too.
Outside of festivals, most A-list superstars and musical artists opt to play the OAKA Spyros Louis Olympic Stadium, named after the first modern Olympic marathon gold medallist in 1896. Capable of holding 69,618 people in the main stadium, most artists perform at the adjacent 18,500-capacity indoor hall, which opened in 1995. Coldplay, Rammstein, and Queens of the Stone Age will all play in 2024.
It’s all part of…