Arena Market: Kuwait
The opening of Tamdeen Group’s 5,800-capacity The Arena Kuwait in the capital’s 360 Mall two years ago has proved a boon for entertainment in the small but affluent nation.
The multipurpose venue is capable of hosting a broad range of events from music to conferences, and its calendar reflects its flexibility. As well as Cirque du Soleil’s Crystal, artists performing at the arena in 2024 include Ayed, Bader Al-Shuaibi, Daffy, Rahaf, and Hamad Al-Amari.
“Kuwait is going through a period of accelerated growth and demand in terms of live events and family entertainment, as well as other areas from the events industry,” says GM Ken Jamieson. “The Arena Kuwait has a very strong calendar of Middle East-based artists, and we are able to attract a very high proportion of our audiences from neighbouring countries. In addition, the arena is set in the country’s leading lifestyle, entertainment, shopping, and leisure destination, making it the ideal…
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