Arena Market: Latvia
With a capacity from 2,000–14,500, Arēna Rīga more than holds its own in a competitive market, serving as the ideal leg enroute from Helsinki to other parts of Central and Eastern Europe.
Indeed, some artists, such as Thirty Seconds To Mars and Andrea Bocelli, have chosen to play here on their current tours instead of neighbours such as Tallinn’s Unibet Arena and Vilnius’s Twinsbet Arena.
It also helps that Arēna Rīga is a multifunctional arena capable of hosting any kind of sports, including ice hockey, futsal, and extreme sports, as well as having the requirements for a wide variety of music and entertainment live shows. “The next 12 to 18 months look healthy with lots of bookings – several local acts, sports, and some international acts,” says Șirts Krastiņš, Arēna Rīga’s chairman. In addition to those artists mentioned above, Bryan Adams will swing through town in July, while 50 Cent, Robbie Williams, and One Republic…
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