Country Profile: Azerbaijan
Situated between the Caspian Sea and Caucasus Mountains, Azerbaijan is the largest country in the Caucasus region, with a 10m+ population demonstrating an increasing appetite for live entertainment, both homegrown and international.
“This region is experiencing rapid cultural growth and offers both scale and excitement,” says iTicket Production CEO Ugur Aydin.
“Azerbaijan benefits from modern infrastructure (stadiums, arenas, and unique venues such as Seabreeze Resort); a young and highly engaged audience; and significant support from both corporate sponsors and public institutions for major cultural events. The market is still relatively untapped, which means international artists can make a profound impact, while fans are eager and responsive.”
Founded in 2018, iTicket Production – the promoter branch of Azerbaijan’s leading ticket retailer iTicket – is a key events promoter in the country, as well as neighbouring territories such as Kazakhstan, Uzbekistan, Kyrgyzstan, and Türkiye. In recent years, the company has staged events from the likes of Imagine Dragons, Will…