Country Profile: Norway
The Norwegian promoter market is dominated by a few giants – Live Nation, FKP Scorpio, All Things Live, and Superstruct (who own Øya) – but there is still space for a range of local independents, such as A Comic Soul and Sky Agency.
Martin Nielsen, MD and head promoter at Live Nation Norway, says the Norwegian market is doing “consistently well,” citing a litany of major international acts in 2025 – Sabrina Carpenter, Billie…
Martin Nielsen, MD and head promoter at Live Nation Norway, says the Norwegian market is doing “consistently well,” citing a litany of major international acts in 2025 – Sabrina Carpenter, Billie Eilish, AC/DC, Imagine Dragons, Justin Timberlake, Guns N’ Roses, Muse, Pitbull, and Green Day – as proof of its importance as a global touring destination.
“For a country with just 5.6m people, Norway has an impressive portfolio of festivals, and the biggest acts still perform exceptionally well, often selling out far in advance,” he says.
He does admit, however, that some major acts are skipping the…