Global Promoters Report 2024

Country Profile: Chile

After two explosive post-pandemic years, Chile’s live music market is beginning to level off.

Lotus Producciones, which promotes Lollapalooza Chile, has sold roughly 34m tickets and seen its show count double over the past year. While major acts like Coldplay have stopped by, Lotus is focusing on bolstering local talent.

This led the promoter to link with Warner Music in December 2023 to create Lotus Records, purposed for building and supporting Chilean and regional artists.

“There is an opportunity with the quality of talent we have and the visibility of the Latin music scene globally,” says Sebastián de la Barra, Lotus promoter. He says that developing these artists for global export is a key growth area for the years to come.

For DG Medios president Carlos Geniso, “nothing is going to compare to the post-pandemic sales,” with ticket sales…

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