Global Promoters Report 2024

Country Profile: Paraguay

Located in the middle of the South American continent, Paraguay is a convenient addition to the landmass’s touring circuit.

Sandwiched between Brazil and Argentina, Paraguay’s music market often includes Argentina-based companies working across national lines. Plus, a unique mix of venues – most often found in the capital city of Asunción – can make routing tours through the agriculture-focused nation complicated.

G5 Pro is the most prominent local promoter, having a hand in both event promotion and venue management. It operates two of the country’s most popular venues, the outdoor horse racing track Jockey Club (70,000) and the indoor sports-focused SND Arena (4,500), both in Asunción.

Argentina-based DF Entertainment and G5 are behind the Asunciónico Festival, which has grown to be the country’s biggest festival since its launch in 2019. This year’s edition, held in March, saw blink-182, Feid, Arcade Fire, Limp Bizkit, Jungle,…

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